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The RAJARs Thread
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Ian Robinson
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Joined: 11 Dec 2006
Posts: 3425
Location: Chorley, Lancashire

PostPosted: Thu Oct 24, 2019 2:25 pm    Post subject: Reply with quote

Zoe Ball now lost another 364,000 listeners, taking her to 7.9m - the lowest point since Wogan in 2009. This time last year Evans was getting 8.8m.

Evans himself, over at Virgin, has stalled. He's only added 3000 listeners this quarter and people are listening to him less.

The nationwide Heart breakfast with Jamie Theakston is up slightly but I suspect overrall still down on what the individual stations were getting. Greatest Hits Radio's attempt to nationalise is a disaster. Here in Lancashire they've gone from 77k to 11k in the quarter!

Most of the national BBC stations are static or dropping but the BBC say podcast listening is on the up (by 40% this quarter, they reckon) which does mean RAJARs are starting to look like an even poorer way of measuring listeners.
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Helen May



Joined: 10 Dec 2006
Posts: 18262
Location: Cheshire

PostPosted: Fri Oct 25, 2019 9:52 pm    Post subject: Reply with quote

Again I'm not surprised that the figures have fallen.

I'm not listening to much radio at the moment, not sure why but it's harder to find something that keeps my attention. Having huge parts of the day where I just don't turn on Radio 2 at all doesn't help either!

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oldraver



Joined: 18 Dec 2006
Posts: 689
Location: London

PostPosted: Sat Oct 26, 2019 10:26 am    Post subject: Reply with quote

Maybe radio, like TV has changed in the way viewers and listeners tune in.
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Ian Robinson
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Joined: 11 Dec 2006
Posts: 3425
Location: Chorley, Lancashire

PostPosted: Sat Oct 26, 2019 11:09 am    Post subject: Reply with quote

oldraver wrote:
Maybe radio, like TV has changed in the way viewers and listeners tune in.
I think it has. I think people mix and match the music and audio they listen to. Audiobook and podcast listening is on the rise, presumably at the slight expense of traditional radio.

For me, the Zoe Ball show is always too busy. There seems to be a guest everyday in attempt to 'go viral' and I'm not convinced that's really what people want to listen to while driving to work or having breakfast.
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Schizoidman



Joined: 20 Sep 2010
Posts: 1140
Location: Rural West Sussex

PostPosted: Mon Oct 28, 2019 4:17 pm    Post subject: Reply with quote

I gave up listening to Zoe Ball months ago. The show is too 'girlie' and I can't stand the pointless live cover versions that the guests sing.

I'm glad she's losing listeners, and I actually prefer Evans on Virgin.
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